Piper exits Rollover to Kerry Foods

Piper has sold Rollover to Kerry Foods. The deal was completed for an undisclosed sum. Since leading the BIMBO of Rollover in 2006, Piper has turned the company into the UK’s largest premium hot dog seller. Rollover hot dogs are sold in over 3,000 locations, including leading nationwide leisure, pub and retail chains along with
Our partnership with Piper has been extremely positive and beneficial to the business. The team has helped in many different areas – from providing the right level of financial support and introducing new customers to building our social media and enabling us to become more consumer-facing.
Simon Vine, CEO of Rollover

BIMBO of Rollover

Piper has made its first investment from its £60 million fund, Piper Private Equity IV, backing the MBO of Rollover, the UKs leading premium hot dog supplier to the foodservice and leisure attraction markets. The £4.5 million investment will enable Rollover to continue its fast track growth by expanding the brand into existing and new