Libby Gibson

Founder Partner

Sector focus: Beauty & Wellness, Travel & Experiences, Premium Food & Drink

Libby heads up Piper’s added value team, which answers Piper’s key commercial questions during due diligence and post-investment helps our brands better understand and communicate with their customers, through research, branding and marketing.

She has developed her customer focused understanding of branded businesses through her work with over 30 different brands in the last 30 years. Having joined Fitch & Company, the UK’s leading commercial design consultancy, Libby left in 1985 to co-found Piper. She was also intimately involved in the start-up and growth of their highly successful bar brand Pitcher & Piano.

Libby takes the lead on our Beauty & Wellness investments and is on the board of Wild Nutrition, The Thinking Traveller & Neom

It’s the pushing and the probing which is so important for us. The power of the questions is so important. She does that in the right way. She always seems to ask the pertinent questions. Libby is an incredibly impressive lady with a wealth of experience

Ryan Kohn & Cassandra Stavrou, Propercorn
https://www.piper.co.uk/our-brands/wild-nutrition/
https://www.piper.co.uk/our-brands/the-thinking-traveller/
https://www.piper.co.uk/our-brands/neom-organics/