‘So, when are you going to breed?’, ‘Take your heals off, you’re taller than the men’, ‘Can you please look more womanly?’. These are extracts from the stories, some painfully funny others downright discriminatory, at our recent female founders dinner. We recently invited a group of female leaders from our brand community for a dinner

Our model for moving forward together It’s March which means it is B Corp Month, a month-long campaign to promote and celebrate the benefits of B Corp certification. We are so proud to have invested in 7 certified brands and to have welcomed The Thinking Traveller and Bloom & Wild to the community this year.

Привіт (pr. Pryvit). That’s ‘hello’ in Ukrainian. I am sending a more personal email today, the Day of the Nightingale. I wanted to say thank you to all the wonderful partners who have supported my initiative. I started Solovey, a Ukrainian charitable campaign brand, almost two years ago to raise money for War Child. The

Welcome to a special bonus episode of our Piper podcast series, How I Grew My Brand. It’s a bit different from our usual podcast. We recorded an in-house conversation between our Head of Brand, Yasha Estraikh, and Piper’s co-founder and founder of numerous brands, Crispin Tweddell. They discuss how the lessons he learnt in being

In recent catch-ups with founders, we’ve heard a lot about the extent of competitor discounting in the run up to Christmas. This has been reflected in our annual tracker Black Friday survey with our brand community where respondents echoed the sentiment. When asked what they did, more decided to offer deeper discounts, opted for 50%+

Happy new year and welcome to the final episode of series 5 of How I Grew My Brand. For this last full interview of the series, Mary Nightingale speaks to the truly inspirational Clare Hornby, Founder & CEO of women’s contemporary luxury fashion brand, ME+EM. We’ll be back in a couple of weeks with a

As we get excited for Christmas in the office, our Bloom & Wild mini-trees sparkling and the air scented by NEOM’s Christmas Wishes candle, we’re reflecting on another year of big changes in consumer behaviour, margin pressures, channel shifts, and marketing effectiveness. The commonality is our pride in the undiminished resilience of the 350 founders

Take part in our survey here Last year when we launched our Black Friday tracking survey, our goal was to understand how brands use Black Friday and why. There was lots of talk of the tide turning against it and brands wanting to move away from their reliance on discounting. This year, however, with the