Sir John Hegarty and others discuss above the line advertising on a budget

‘You have to remember that most people’s lives are really boring. I’ve always seen my job as entertaining people, making their lives less boring.’ As the creator of iconic adverts for the likes of Levi’s, Lynx and Audi, Sir John Hegarty has certainly entertained us over the decades, as did he at our most recent

The Piper Podcast: Amelia Harvey on the lessons challengers can learn from multinationals

Amelia Harvey, co-founder of The Collective, has told how she applied learnings from her early career at Kellogg’s and L’Oréal when launching her gourmet yoghurt brand. ‘Even though they’re huge businesses, they were very entrepreneurial in terms of the way they gave you the responsibility to carve out your own role,’ says Harvey in the

The Piper Podcast: Richard Hilton on fighting a drag queen and letting go of Gymbox

Richard Hilton has spoken of the challenges of stepping away from his fitness chain brand Gymbox. ‘You come to a point when you realise the business is better off without you,’ says Hilton in the latest podcast from Piper’s ‘How I Grew My Brand’ interviews with leading entrepreneurs. ‘I was becoming scared to grow the