Piper, the UK’s leading specialist investor in consumer brands and recognised expert in the hospitality sector, has made a significant minority investment in Flat Iron, the much loved steak restaurant group. The first Flat Iron was founded by Charlie Carroll in 2012 as a pop up above a London pub and proved such a success
I wanted to work with a partner who shared my vision for Flat Iron and my ambition to build restaurants that focus on being better and different at every stage of the guest experience.
Recent news
PROPER bags new home in Europe’s leading healthy snacking group
[31 Jan 2021] - We are delighted to announce that Exponent Private Equity has taken a majority stake in our partner brand PROPER, creating a partnership with Eat Real…
Bloom & Wild receives £75m investment
[24 Jan 2021] - Bloom & Wild to become Europe’s most loved flower gifting brand with £75m investment We are excited to announce an investment of £75m into Bloom…
Community power – our latest virtual Geekmeet with 100 brands
[20 Dec 2020] - ‘We were weeks away from going bust, so we decided to be completely transparent with our loyal community of Snagglers and ask them for their…
Our £7m investment into multi-award winning villa brand, The Thinking Traveller
[6 Dec 2020] - We are excited to have invested £7m into The Thinking Traveller, the world’s most thoughtful villa brand, backing founders and joint-CEOs Huw and Rossella Beaugié…
Piper has increased its presence in the natural pet food sector by investing £5m into Pet Food UK, the company behind the Barking Heads, Meowing Heads and AATU brands. Pet Food UK was founded in 2009 by Paul Hunter, Dave O’Regan and Jim Moloney. They met and worked together in the pet food industry at
We had a number of opportunities for investment, but selected Piper because of their deep knowledge and understanding of the sector and their ability to help us accelerate and manage our growth successfully. We’ve already started working with the Piper team and look forward to using their expertise in brand marketing, international sales, ecommerce and development of the team to help us grow.
Recent news
PROPER bags new home in Europe’s leading healthy snacking group
[31 Jan 2021] - We are delighted to announce that Exponent Private Equity has taken a majority stake in our partner brand PROPER, creating a partnership with Eat Real…
Bloom & Wild receives £75m investment
[24 Jan 2021] - Bloom & Wild to become Europe’s most loved flower gifting brand with £75m investment We are excited to announce an investment of £75m into Bloom…
Community power – our latest virtual Geekmeet with 100 brands
[20 Dec 2020] - ‘We were weeks away from going bust, so we decided to be completely transparent with our loyal community of Snagglers and ask them for their…
Our £7m investment into multi-award winning villa brand, The Thinking Traveller
[6 Dec 2020] - We are excited to have invested £7m into The Thinking Traveller, the world’s most thoughtful villa brand, backing founders and joint-CEOs Huw and Rossella Beaugié…